BRANDED PODCAST

BRANDED PODCAST

With podcasts, the brand becomes a voice that tells stories, creating an intimate, authentic and profound relationship with listeners.

CASE: “Traces”
Client: LORO PIANA
Year: 2021
Distribution: Digital

A podcast series that aims to engage and entertain, while presenting the history of a company founded almost one hundred years ago and highlighting its core values: the culture of beauty, integrity and excellence combined with innovation and the protection of people and the environment.
A documentary series with warm tones, narrated by the voice of Matteo Caccia, which takes its cue from the Loro Piana Historical Archive material, then moves away from the traditional language of the archives and creates a more contemporary one, blending stories and anecdotes from yesterday and today.
Projects / BRANDED PODCAST