Data, numbers, economic aspects: a financial statement can tell the story of a company effectively. Bring to life a narrative format that sublimates information, communicating it in a more creative, engaging and usable way.

Case: Consolidated Integrated Financial Statements
Client: Reale Mutua
Year: 2023
Distribution: internal and external

The objective of the project is to accompany Reale Mutua in its transformation into a benefit company and b corp, through an effective communication path that enhances the cardinal principles: Mutuality and Sustainability.

The first, important step was to define a new name, for the whole initiative, followed by the creation of a coordinated visual identity, as well as the design and implementation of multiple branded entertainment initiatives and the graphic and content revision of the Society’s first Integrated Financial Statement and Impact Report, in Italian and English.