Branded content & entertainment from production to delivery. Factual, Docu series and Speciali, to reach the general public with content capable of communicating the values ​​of the brand.

Case: Una settimana POP – Erbe e cucina secondo Davide Oldani
Client: RICOLA
Year: 2017
Distribution: TV (La7 and La7D) and digital (social channels Ricola, website La7, Corriere TV)

A television branded entertainment project by Ricola, conceived and created by brandstories, with the participation of starred chef Davide Oldani. The power of herbs in the hands of Davide Oldani. Seven episodes to reflect on the use of aromatic herbs in the kitchen, in a television program that takes us into the world of Davide Oldani. We explore his method, we delve into his philosophy and working techniques. We learn about the principles of POP cuisine, harmony and balance between contrasts, in the kitchen and in life. Let’s listen to his practical advice on how to use, enhance and treat herbs.

Hospitality, Harmony, Contrasts, Curiosity, Factor C, People and Seasons: these are the 7 words to explore Davide Oldani’s world.
Mallow, Mint, Pimpinella, Primula, Sage, Elderberry and Thyme: these are 7 of the 13 herbs that make up the magical traditional Ricola recipe, the absolute protagonists of as many Oldani recipes.